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Basics of Animation Studios

By June 25, 2013Austin Visuals' Blog

An animation studio does much more than simply making colorful cartoons. Since the Internet has become such a large part of so many peoples’ lives, the standard for animation – including animation for business – has raised considerably. Austin Visuals, an animation studio here in Austin can provide a wide range of services, from providing marketing assets for global businesses, all the way to making entertainment videos for children.


3d graphics rendering animation studio


In fact, businesses that want to grow (and what business doesn’t?) would be smart to use the services of an animation studio. Companies are extremely conscious of the need to not only establish, but retain a loyal customer base. One of the best ways to gain the desired popularity use present day technology, setting aside more traditional methods of advertising.


Animation studios grow ever more popular as more and more businesses become aware of the vast potential these services have. Animation studios can do wonders for companies wanting to improve and enhance their business materials. Moving pictures and presentations make an impact on their target audience and thus leave lasting impressions. Customers are more likely to remember a product or service when the Austin studio uses the best and latest animation techniques to project those lasting impressions.




In traditional 2D animation, the pictures were drawn by hand. Each succeeding picture depicted subtle changes from the previous one. The pictures were then played together quickly in sequence to create the illusion of movement. Another animation technique in use today is stop motion. This results in a very peculiar and distinct look and feel from other kinds of animation. It requires there to be a real life model of some sort, which is shifted very slightly between pictures in a sequence. 3D animation is based on creating this illusion of movement as well, but the entire creation is done through computer software, then rendered from the computer as well. Rendering is when the computer creates the final output.


Animation studios work with a number of entities: Producers, broadcasters, partners, distributors and other companies to provide original multimedia marketing content. They also work on high-end animation for marketing and other business purposes. Right now the big push is in 3D animation, and the impact an animation will provide depends on the skill of the people manipulating the 3D models inside specialized 3D software.


Product conceptualization to animation to visualization and development are but a few of the cost-effective marketing techniques that animation studios offer. The right animation studio – like Austin Visuals – will use the very latest technology and techniques to produce marketing materials that convey a company’s message without any ambiguity.

At Austin Visuals 3D Animation Studio we specialize in providing the following 3D Animation and Video Services:

  • 3D Animation, FX, and 3D Renderings
  • Animation, Video Production, and Graphics from concept-to-completion

Contact us Today to request a free quote and to learn more about how Austin Visuals can help you with your business and your 3d animation needs. Austin Visuals can help you save time and many headaches of getting your project off the ground and best of all we make your imagination, reality. Call us today at 512-591-8024 or email us at :

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