“BRUTAL ANIMATION WAR COMING” Says Hollywood Reporter – Austin Visuals Reports
According to an article written by The Hollywood Reporter, the revered trade magazine give a nod to an “unprecedented glut of product”, writing, “By the end of the summer of 2013, Hollywood will have the answer to the big question: “Is there enough audience to go around?”
This summer’s list has five studio 3D animated films on it as opposed to it usually being at least two or three since the late 2000s. Sony’s “The Smurfs 2”, a live action/CG hybrid is also on the list. According to Jeffery Katzenberg, the head of Animation at Dreamworks, “This will be the strongest summer for animation ever.” “Everybody tends to forget that it takes four to five years to make movies like this, so with more companies producing these films and some with much more regularity, there are going to be more summers like we are about to have.”
For quite a few years, there have been at least four to five studio animated films a year, along with a few independent titles in the mix. Eight releases are set for this year and ten are set for next year, likely leading to a serious battle for prime release dates between Disney and PIXAR on one end and Dreamworks Animation and 20th Century Fox(now partners) on the other end.
As of last month, both PIXAR and Disney Animation studios dated a group of untitled films for each studio all the way through 2018, one of which will be competing against Dreamworks Animation’s How to Train your Dragon on June 17, 2016. Fox Animation Studio has also set dates through 2018 for some untitled films of their own, with one set for June 16, 2017, a PIXAR date.
Fox Animation and its partner Blue Sky Studios Epic was the first summer title to be released, opening on Memorial Day. PIXAR’s prequel film Monsters University, is next in line set to open on June 21, with Universal and Illumination’s Despicable Me 2 following behind it a near two weeks later.
Dreamworks Animation’s Turbo is set for July 17th, with Smurfs 2 following two weeks after, followed by PIXAR’s Cars franchise spinoff Planes opening on August 9th. All of these films will also be competing with other titles as well, including Man of Steel, The Lone Ranger and Percy Jackson: Sea of Monsters.
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