How to Create a Great App Demo Video
One of the most effective ways to promote mobile apps is to create app demo videos and upload them to the Apple Store or Google Play. In a highly competitive market where customers have numerous options when it comes to solving the same problem, a demo video will increase the number of downloads. In addition, an app demo video on Apple’s website will attract a lot more users than a standard video. Here are some tips for creating a great demo video:
GIFs
Whether you’re looking for a free app that lets you create animated GIFs or want to share your work on social media, these apps are ideal for you. Some allow you to record your own GIFs with various filters and effects, and others integrate with different social networks. Be sure to read through the features of each app before purchasing it. Here are 12 apps to make GIFs with ease. Read on for some useful tips!
Animated GIFs are a great alternative to long screenshots. Screenshots tend to take up a lot of space, and text can get lost amongst the images. Animated GIFs don’t require iframes or any special software, and you can use them without worrying about your customers’ mobile devices. They are a reliable, accessible format that has been around for over 25 years.
While GIFs have many advantages, videos are still the best choice when creating an app demo. Videos allow for a full range of colors and smooth animation at 29 fps. Animated GIFs are easier to share than videos but have a number of limitations. Because of their limitations, they’re usually limited to 256 colors and no photography. The frames are also limited to 500. Animation at 24 fps feels choppy and jarring.
Screen sharing
Using screen sharing in-app demo videos is a great way to demonstrate the app’s features and capabilities to potential users. App demo videos are a great way to introduce new features and educate users about existing features. Screen sharing is simple and inexpensive. Simply subscribe to the screen-sharing video source. You can then use the published video to demonstrate the app. Here’s how to do it:
Creating an app demo video can be challenging, but the benefits of screen sharing are numerous. First of all, it makes it easier to brainstorm. The process of brainstorming is by nature collaborative. When ideas are shared, they can bloom. Additionally, screen sharing can help remote teams collaborate more effectively by annotating designs and mockups. Using screen sharing is far more effective than describing the app in words. It is also easier to share information with remote teams.
Secondly, app demo videos can help you increase downloads and conversion rates. They are an important part of App Store Optimization. And, they can be used to show your app to potential investors. To create your own app demo video, you need a phone with screen-sharing capabilities. Until iOS 11, you’d need to jailbreak your device, but now that capability is built-in. You’ll find that creating a screen-sharing app demo video can boost your sales.
Animated stickers
The makers of an app demo video often use animation to engage viewers, but the animations are not always the most attractive. For instance, a sticker app demo video made by NihongoGamer can feature animated stickers that move from one location to another. And in many cases, the video is designed to thank viewers for watching. With only two tools and some creative thinking, an animated sticker app demo video can be a great addition to a promotional video.
The TGS format can be used to produce highly detailed sticker images that are six times smaller than an average photo. In order to render an animation, the image must be at least 512×512 pixels and not leave the canvas. The animation should last at least three seconds and must be under 64 KB after rendering in Bodymovin. Also, it must run at 60 frames per second. Moreover, it should not use auto-oriented layers.
The next step in creating a sticker application is to learn how to use it. There are two main types of stickers in the app: plain old ones and animated ones. The latter type is best for children and teenagers. Animated stickers have a wide range of applications, including a variety of games, but are not suitable for adults. Animated stickers are also available for Android and iOS. And what’s more, they can be shared to any number of people.
Scripting
Before creating an app demo video, you must have a script ready. This script should match the primary marketing message of the app. After carefully analyzing all of these factors, it is time to start creating your script. Script your video by first sketching out a visual blueprint. Consider whether your message is clear enough to fit into a 15 to the 30-second time limit. If not, you can hire a professional scriptwriter to create a script for you.
Then, choose your app’s target audience. The audience should be your buyer persona, which is a group of potential users who will want to learn more about the app. Consider which platforms your potential users will be using and what their primary concerns will be before putting together the script. A good app demo video should also address the context of your app. It should include the app’s features and benefits. Depending on what the viewer is looking for, a scripted video can explain how those features work.
Script your app demo video to make your viewers want to learn more about your product. While you’re at it, try not to overwhelm your viewers with too much information. Instead, make it as informative and inspiring as possible. In the script, include strong points and information that will make your audience feel like they need your product. If it sounds too complex or slick, your viewers won’t be convinced to buy your app.
Color themes
There are a number of ways to use Color themes to your benefit. First, you can save them to a separate file and access them via the app. Another way is to access the saved themes from the website. The website offers almost the same features as the app. For example, you can change the color theme of each element to suit your own style and preferences. After saving, you can access your saved themes and change their appearance as needed.
VS Code includes several color themes as default. However, you can find many more themes in the VS Code Extension Marketplace. Type “themes” into the Extensions view search bar and search for the theme you prefer. MacOS and Windows support light and dark color schemes. When you open the app, the theme will automatically switch based on the color scheme of the operating system. You can also customize the active color theme with the editor.tokenColorCustomizations.
You can also create your own theme by clicking More Colors in the app’s color menu. Once you’ve saved a theme, you can apply it to any other PowerPoint deck. The same goes for the other Office programs. In Word, click on the Design tab and select Colors. In Excel, go to the Page Layout tab and click on the Colors button on the far left. In Outlook, click the Options tab and select Colors.
Background music
If your app demo video has an intense or grand tone, you can enhance it with dramatic background music. Or you can go for a more soothing soundtrack. In Square’s case, they used a simple, ambient background track that perfectly fits the tone. Either way, you should use your music choice carefully. If you don’t have a lot of time to create your own music, use free music libraries. The libraries on SoundCloud are massive and include royalty-free music.
While free sources are available, you should make sure to pay attention to the rights of the music you use. You should not use unauthorized work and risk financial and legal headaches. Make sure that the music you use is not in violation of the rights of others and does not have a restrictive license. In general, you want to use music that is in the public domain. However, this can be tricky to do if you want to avoid legal problems.
While the background music is not strictly required for app demo videos, it can make them more interesting. You can find inexpensive voice-over talent at sites like Fiver and Elance. But be aware that hiring someone for the voiceover role can cost you more than you originally thought. Ultimately, you should choose a voice-over whose voice suits the style of your video. And remember, choosing the right voice-over can make or break the success of your video.
