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Multi-Channel Marketing : How Marketers will own the multi-channel experience like never before.

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What is Multi-Channel Marketing? Unsure of what multi-channel marketing is? You are not the only one. It is a new concept in the world of marketing that is quickly becoming the next best thing. According to SAS, “Multichannel marketing refers to the practice of interacting with customers using a combination of indirect and direct communication channels – websites, retail stores,…

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Brand - Product design

Email Marketing – When will it be too much for the consumers?

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When will email marketing strategies be too much for the consumers? No one is safe from the mass sent emails that companies love to produce. Email marketing was a great strategy when emails we just becoming popular. Everyone checked their emails almost daily, but now they check emails if they are expecting something. With all the mass emails that companies…

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