HOW TO STOP WASTING TIME — APPLY THESE MARKETING LESSONS IN REACH AND FREQUENCY FOR CEO’S AND CMO’S I could have titled this, “things I learned from offshore marketers” who flood my inbox from India. They’re relentless with their google translated English, but I have to give them props for understanding that you have to reach out with frequency to…
How To Grow A Business — It works. Clients can feel it. It builds relationships and trust. And yes, i do have a passion for what I do — it’s renewed with every new customer and every new colleague. What’s better than figuring something out then getting an email like I just got from an engineering customer who needed a…
The “Promote Your Company” Challenge You are looking to promote your business and your company needs an updatable “demo” reel. It’s the digital age folks. Even David Ogilvy’s bible on advertising has been updated. What the heck is a corporate demo reel? Once upon a time, it was enough to publish a booklet or brochure and mail it to your constituency…
The Question : Why Video Marketing? As a social media professional, I sometimes struggle to explain why videos are critical for success on Facebook, LinkedIn, and other platforms. Any hints as to how video marketing is the key? The Answer The easy peasy answer is you can always ask one of us to talk you through it or get on…
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