What is Multi-Channel Marketing? Unsure of what multi-channel marketing is? You are not the only one. It is a new concept in the world of marketing that is quickly becoming the next best thing. According to SAS, “Multichannel marketing refers to the practice of interacting with customers using a combination of indirect and direct communication channels – websites, retail stores,…
When will email marketing strategies be too much for the consumers? No one is safe from the mass sent emails that companies love to produce. Email marketing was a great strategy when emails we just becoming popular. Everyone checked their emails almost daily, but now they check emails if they are expecting something. With all the mass emails that companies…
The marketing funnel is a tool that everyone in the field knows. It was taught and reiterated over and over again until you lived by it. As with many things, times are changing and so is the marketing funnel. What is the Marketing Funnel? In simple terms, described by sproutsocial, “A marketing funnel describes your customer’s journey with you”…
Social Media in the Marking World Almost everyone is in touch with social media today, whether it be Facebook or Snapchat. The marketing world has always tried to figure out the best way to reach new audiences, so why not use something that is already connecting everyone? As social networking has grown, it becomes increasingly difficult to navigate the spam….
Company and employee relationships start with what can the company do for the employees. Options for employees to promote your business can be seen as fun and not mandatory. In an article written by Chris Wallace, some examples of easy promotion solutions can be found. (Read the full article here). So let’s first talk about ways to build that strong foundation:…
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